On the margins of UNGA@80 in New York, Kenya deepened global conversations around its textile and apparel sector, engaging with leading U.S. buyers, investors, and stakeholders to chart a path for growth and sustainability.
Cabinet Secretary Lee Kinyanjui, together with the CEOs of KenInvest and the Export Processing Zones Authority, and Gatsby Africa, held a series of high-level engagements aimed at strengthening Kenya’s position as a resilient and competitive sourcing platform.
A key highlight was a productive meeting with Steve Lamar, President of the American Apparel & Footwear Association (AAFA). Discussions focused on how Kenya can leverage AAFA’s vast network of over 350 members and thousands of global brands to diversify and expand sourcing opportunities. Kenya underscored its value proposition anchored in affordable, skilled labor and strong policy support, while extending an invitation to apparel buyers and brands to visit Kenya during the upcoming Kenya International Investment Conference (KIICO) in March 2026.
CS Kinyanjui also chaired a dedicated Textile and Apparel Roundtable with the participation of American buyers, EPZ Authority, KenInvest, Gatsby Africa, and other stakeholders. The session emphasized the importance of trade continuity to sustain jobs, strengthen supply chains, and create long-term value for both U.S. buyers and Kenyan producers. As Sub-Saharan Africa’s leading exporter of apparel under AGOA, Kenya reaffirmed its competitiveness through reliable production capacity, skilled workforce, and preferential access to the U.S. market.
In a separate roundtable co-hosted by KenInvest, the EPZ Authority, and Gatsby Africa, discussions focused on scaling investment and sourcing opportunities in Kenya’s apparel sector. Currently employing 68,000 people, the sector exports goods worth USD 600 million annually and supplies leading global brands. Stakeholders reviewed progress made over recent years and committed to accelerating growth with an ambition to expand apparel exports to USD 2 billion by 2030.
Day 3 demonstrated Kenya’s determination to build a vibrant, sustainable textile and apparel industry, backed by enabling policies, stable investment conditions, and strategic global partnerships.