Discover the Next Frontier for BPO Investment
Africa is emerging as a BPO hotspot, with forecasts showing a near tripling in market value to $20 billion by 2030. Kenya stands out as a rising star in this global shift.
Why Kenya
Skilled, Scalable Talent
Over 35,000 professionals from a pool of 18 million youth, with 642,000 Kenyans proficient in B2 English, supporting a monthly increase of 17,000 hires.
Cost-Efficient
Achieve significant savings with contact center operating costs up to 23% lower and labor costs between 17% and 59% lower than competing markets.
Strategic Global Reach
A GMT+3 time zone ensures convenient overlaps with Europe, North America, and Asia, plus direct access to an East African market of over 500 million people.
Robust Digital Infrastructure
Known as the Silicon Savannah, Kenya has 6 undersea fiber optic cables, a 138.5% mobile penetration rate, and over $65 billion in mobile transactions in 2024.
Strong Market Momentum
The country already hosts numerous international BPO brands with established operations—and the number is growing.
"Kenya has proven to be a high-potential BPO destination." - Teleperformance
"Kenya is one of Africa’s most compelling destinations for business expansion." - CCI Kenya
Where to Invest
Kenya offers strong investment opportunities across 3 fast-emerging BPO sub-sectors, each primed for scalable growth.
IT-enabled Services (ITES) & KPO
Application development, technical support, quality assurance, market research, and more, supported by 10,000+ annual ICT graduates.
Front-Office Customer Services
Customer support, sales, and CRM, with cost effectiveness up to 23% lower than peer countries for a fully loaded contact center.
AI-Data Services
Supporting AI/ML through data annotation, collection, and computer vision, with regional leadership in AI outsourcing.
Setting You Up for Success
Kenya’s policies, infrastructure, and incentives are designed to foster a healthy BPO ecosystem.
Two Rivers (TRIFIC), Nairobi
- 10% corporate tax for first 10 years
- Duty-free imports & one-stop regulatory support
- Plug & play office solutions
Tatu City, Nairobi
- 5,000 acres mixed use SEZ
- Zero-rated VAT and withholding tax relief
- Expanding BPO ecosystem with CCI Global's call center
Policy-Backed Growth by Design
2008
Kenya's Vision 2030 prioritizes ICT-led growth.
2022
National Digital Master Plan launched.
2024
Commitment to create 500,000 BPO jobs.
2026
Aim to finalize Digital Labor Policy & Job Strategy.
A Pipeline of Digital Talent
Investors gain immediate access to a large, growing pool of talent through strong partnerships and nationwide programs.
- Ajira Digital Program: A flagship initiative linking over 109,000 youth to digital jobs.
- National Digital Literacy Curriculum: Targets 20 million digitally empowered citizens by 2032.
- KEPSA & Microsoft Partnership: Offers training in Cloud, Generative AI, and Cybersecurity.
- Private Institutions: Moringa School and alx expand the talent pipeline with diverse programs.
Let's build your BPO Success!
Our team is ready to support you through every step, including:
- Company Registration
- Tax & PIN Registration
- Work Permit Facilitation
- Applicable Licenses & EIA
- Access to Land for Industrial Use
- EPZ and SEZ Setup
- Fast-track Access to Power
Success Stories
Teleperformance
A global leader in front-office and AI-Data services which started operations in Kenya in 2023, serving international clients in e-commerce, social platforms, and travel.
At a Glance:
Operates across 4 sites, employing 1,800 people, with plans to create up to 10,000 additional jobs in the next five years.
How Kenya Supported Them:
Strong government partnerships, involvement in national BPO policy discussions, and access to world-class infrastructure at TRIFIC SEZ.
"Kenya has proven to be a high-potential BPO destination. The people are driven, speak excellent English, and the societal impact of job creation makes this market uniquely rewarding." – Sven de Cauter, Country Director
CCI Kenya
A leading BPO provider focused on the African market, delivering high-quality outsourced services for international clients in retail, e-commerce, tech, and travel.
At a Glance:
Established in 2016, with 5,500+ current employees and targeting 15,000 more jobs. Tatu City campus is solar-powered, reducing grid reliance by 30%.
How Kenya Supported Them:
Policy collaboration, tax concessions, dedicated government backing, and increased advocacy for investor-friendly incentives.
"If you're looking to build a business that’s future-ready, scalable, and socially impactful-Kenya is the place to be." – Rishi Jatania, CEO
Tana
Established in 2023, Tana is a market leader in IT-Enabled Services, embedding full-time, remote tech and data talent from Kenya into international companies.
At a Glance:
Over 100 full-time employees (60% women), serving companies in seven countries, with plans to scale 10x in the next 3 to 5 years.
How Kenya Supported Them:
Efficient business setup with KenInvest's support, access to a rich talent pipeline, and opportunity for expansion via SEZ incentives.
"Kenya is one of the most overlooked sources of global tech talent – young, driven, and ready to deliver. With infrastructure improving rapidly, the opportunity to build here is now." – Saagar Shah, Co-Founder